No-one is safe from pop-journalism. Despite believing, hand on heart, that some people don't follow the theory of the lowest common demoninator when it comes to target audiences so often brandished by 'Sun' critics and those of the supposed middle-class intelligentsia, it turns out that no-one can quite resist staring at a pair of fat thighs and dragging their self-esteem up from the gutter.
Sex sells and that is what we must learn. The words 'Madeleine' and 'McCann' in the same sentence are gold dust. Off-diary stories are what makes you a good journalist and you can never go wrong with short sentences. As long as I don't use long words, the Sun readers should be okay. Never in a published word environment have I heard the words 'it's not dumb enough' as a reason for none-publication. Never that is until I started meeting people who had worked for the paper in question.
Minor celebrities and well known personalities are easily related to sex. They last for a lot less time than you might expect them too and often smell bad. Today I have read about Phil Jupitus handing out awards in a youth magazine and had the daily information of Britney Spears' exact movements from the Daily Star. This is news solely because these people are 'famous'.
Also today, quite ironically, I find myself sat playing cards with Norman Pace (of Hale and Pace). I didn't get to say 'who are you, a comedian?' because the opportunity never arose. This is news because he was sat across from the doctor who helps present 'This Morning' on ITV. While the joke about the doctor, the comedian and the journalist is yet to be written, I'm sure a tabloid headline writer is just gagging for the opportunity to arise.
Hale and Pace
The Sun
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment